// : Use a value from 100 to 700 // : Use a unique and descriptive class name .ibm-plex-sans- { font-family: 'IBM Plex Sans', sans-serif; font-optical-sizing: auto; font-weight: ; font-style: normal; font-variation-settings: 'wdth' 100; } .geist-mono- { font-family: 'Geist Mono', monospace; font-optical-sizing: auto; font-weight: 300; font-style: normal; }@font-face { font-family: "ABCWhyteInktrap-Regular"; src: url("https://www.bethefineline.com/wp-content/uploads/2026/03/ABCWhyteInktrap-Regular.woff2") format("woff2");}

AEON Residential.

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Client
Aeon

Industry
Real Estate

Design
Clay Colwell

Activities
Brand design
Brand collaterall
Signage
Interior Design
Sign Painting
Wayfinding
Interactive Signage

Big Design Labs is a collective of designers, writers, strategists, researchers, and storytellers focused on discovery, problem definition, and value translation.

The members of this team set standards for brand desirability while creating innovative tools that generate better experiences for our audiences.

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Selected Works

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