Stratfor.
Client
Stratfor Intelligence.
Industry
Global News
Lead designer
Sarah Walter
Activities
Brand design
Brand messaging
Web/product overhaul
Motion graphics
Print adverising
As the world’s leading geopolitical intelligence platform, Stratfor brings global events into valuable perspective, empowering businesses, governments, and individuals to navigate an increasingly complex international environment more conveniently. Globally engaged individuals and organizations join Stratfor for objective geopolitical intelligence and analysis that reveals the underlying significance and future implications of emerging world events. The company's complex infrastructure of global analysts and technologists required a product lens to restructure its value offerings.
ALTR.
Client
ALTR Security
Industry
IT Security
Lead designer
Joe Ramirez
Activities
Brand design
Brand messaging
Web/product overhaul
Motion graphics
Print adverising
Traditional approaches to information security are being overwhelmed by exponential increases in access points and the expansion of both internal and external threats. The facts around security breaches are haunting, and solutions are continuously designed at the symptom level. Internal threats contribute to 43% of company data breaches. ALTR’s blockchain-powered information security platform isolates and fortifies an organization’s most sensitive data assets, without disrupting existing security investments, data stores, or application infrastructure.
Our team created a new product scenario for ALTR’s complex process of breaking down secured data over multiple nodes. Every instance of sensitive data access is permanently logged to a blockchain, allowing business users to easily pinpoint and prove unauthorized access, and to quickly produce comprehensive documentation of data compliance. We designed a triage system for internal teams and C-suite members to escalate and cut off threats as they become aware of subtle suspicious inquiries of sensitive data. As we created a new product, UX, UI, and business strategy, we also created an appropriate, elegant brand for ALTR’s C-suite customers.
Genscape.
Client
Genscape.
Industry
Energy forecasting
Activities
Brand design
UI/UI Design
Product overhaul
Our partner, Kickdrum Technologies, decided to bid on the screenshot tool known as Capture, after Atlassian decided to divest it from its existing stack. My design team, Kickdrum, and leadership worked on a product proposal to purchase Capture as an innovation opportunity for Kickdrum. We designed a product roadmap featuring new benefits and deeper integration into the Atlassian product ecosystem. In addition to designing the product vision for the proposal, we developed a complex financial model that included revenue sharing between Atlassian and Kickdrum. We tied the proposal together by developing a 4-year Gantt timeline that covered all SaaS marketing activities in relation to the product launch and subsequent feature releases.
OJO Labs.
Client
Genscape.
Industry
Energy forecasting
Activities
Brand design
UI/UI Design
Product overhaul
The entity known as OJO was the brainchild of the founders of Yodle. After the IPO of Yodle, they came to our team, looking to create a new social intelligence app. After preliminary ethnographic research, it didn't take long to discover an SMS based intelligence was a more effective medium for translating information. OJO has spent the last 2 years developing artificial machine learning technology that supplies various verticals (real estate, purchasing, mortgages, etc.) with adaptive assistance via SMS. My team has worked with OJO Labs since its inception to correlate product value, build a functional brand, and tell their story to investors, partners, and consumers.
WorkStyle.
Client
Work.style
Industry
HR Training
Activities
Brand identity
UI/UI Design
Product design
Workstyle is a personality platform that empowers your employees, teams, and entire organization to identify and remove the personality barriers that prevent your business from reaching its full potential. My team created Workstyle from the ground up. Based on a scientific personality method founded at NASA, Workstyle assigns people to one of 6 personalities in a spectrum, point being we all share similar traits; some being dominant. Through gamification techniques and analytics feedback, we designed a platform that allows HR departments to help employees learn more about each other and engage better on a professional and personal level.
Dun & Bradstreet.
Client
Dun & Bradstreet
Industry
Business information
Activities
UI/UI Design
Product design
Workstyle is a personality platform that empowers your employees, teams, and entire organization to identify and remove the personality barriers that prevent your business from reaching its full potential. My team created Workstyle from the ground up. Based on a scientific personality method founded at NASA, Workstyle assigns people to one of 6 personalities in a spectrum, point being we all share similar traits; some being dominant. Through gamification techniques and analytics feedback, we designed a platform that allows HR departments to help employees learn more about each other and engage better on a professional and personal level.
Simpli.
Client
Work.style
Industry
HR Training
Activities
Brand identity
UI/UI Design
Product design
Workstyle is a personality platform that empowers your employees, teams, and entire organization to identify and remove the personality barriers that prevent your business from reaching its full potential. My team created Workstyle from the ground up. Based on a scientific personality method founded at NASA, Workstyle assigns people to one of 6 personalities in a spectrum, point being we all share similar traits; some being dominant. Through gamification techniques and analytics feedback, we designed a platform that allows HR departments to help employees learn more about each other and engage better on a professional and personal level.
KidPact.
Client
Kidpact
Industry
Parenting app
Activities
Brand identity
UI/UI Design
Product design
KidPact began with a simple goal: strengthen the family bond between parents and children outside of technology. We initiated KidPact by setting up interviews with both sides of the application. (Parents & Kids.) After researching both sides of the contractual process, we developed a system that easily allowed kids to gang up on their parents in reward-based chores, errands, grades, and other activities. The brand represents an even distribution of responsibility and acknowledgment, being both visually dichotomous and in its tasks.
Campfire.
Client
Campfire
Industry
Slow tech
Activities
Brand identity
UI/UI Design
Product design
After seeing that user were no longer spending time truly connecting face-to-face, the founders at OEX (Offline Experience) made it their mission to attack the growing epidemic of technology over-usage. We worked closely with the OEX team in the emerging space of consumer desires to activate “calm technology”, which allows users to "connect to disconnect." After an initial phase of research, market assessment, and strategy, the Circle app was born, and later reborn as CAMPFIRE. While syncing their phones in airplane mode, CAMPFIRE users engage in the primal ceremony of fire watching and personal communication.
Democracy.com
Client
Democracy.com
Industry
Political rights
Activities
Brand identity
UI/UI Design
Product design
The founding team at Democracy.com had the vision to create a social engagement platform that could connect voters and candidates at every level of government. The second phase (in beta) of the site will engage civic users to find issues, rally citizens, and engage with politics on an issue basis. Social users will be able to find actions for any issue or election, donate/volunteer to groups, and even launch petitions, events, or marches. More involved users will have a platform for spearheading an election campaign from grassroots to office.
Civil Maps.
Client
Civil Maps
Industry
Autonomous driving
Activities
UI/UI Design
Product design
In the race for autonomous vehicles, Civil Maps is holding its ground by tracking the most in-depth geo maps for its future platform. Our first engagement with the CV lead is to create the most optimal experience for engineers and test drivers to map and test small geo areas. Before a layer of artificial intelligence is applied to the platform, the industry is calling for the best mapping-layer to be created across the country. We are working with Civil Maps to create a sharing platform that will be widely available to users countrywide, similar to UBER. While revitalizing the brand, we are also currently working towards a consumer interface that will be introduced into Ford’s upcoming models.
Concievable.
Client
Concievable
Industry
Healthcare
Activities
Brand design
UI/UI Design
Product design
Web design
Conceivable is the first modern fertility program that radically increases a woman’s natural ability to get and stay pregnant. Thinktiv co-founded Conceivable with leading fertility wellness expert and clinician Kirsten Hurder-Karchmer. After treating over 7,000 infertility cases over the past 15 years, Kirsten asked our team to help her expand the reach of her proven integrative wellness program, so that it could help the millions of U.S. women who are diagnosed as infertile each year. We created algorithms and a product system from her treatment plan, which included a proprietary tracking/diagnosis mobile app and a proprietary supplement system.
JW Marriott.
Client
Marriot Hotels
Industry
Hospitality
Activities
Experience Design
Product design
JW Marriott has access to significant and unique guest, partner, and hotel data. We believe that by uniting data, behavioral patterns, and exclusive offerings, JW Marriott can shape the next-generation experience for its customers. From check-in to check-out, our data-driven platform empowers JW Marriott to connect with guests on a more intimate level. Accelerated check-in, preferences management, and fingertip access to essentials — like a simple morning coffee — change the hoteling relationship and customer conversation. Our connected experience used beacon technology at the flagship technology JW to test real-time data and provide guests with simple, actionable events to enhance their stay.
Vast .
Client
Vast by CarStory
Industry
Automobile
Activities
UI/UI Design
Product design
We engaged with Vast to create an iPad application for auto salesmen to engage with customers on the lot. While serving up big data provided exclusively by Vast, salesmen can recommend similar vehicles to customers by providing total cost of ownership and qualitative proprietary data. The app also spurred a partnership with Capital One, empowering pre-approval on the spot for consumers browsing the lot. Vast since been purchased by CarStory.
UNSEEN .
Client
UNSEEN
Industry
Social apps
Activities
Brand Identity
UI/UI Design
Product design
Marcom site
Launched in mid-2014, Unseen is a mobile app that enables truly anonymous media sharing and communication. After a period of aggressive growth on college campuses across the US, Thinktiv was tasked with creating a differentiated, bold new brand, capable of fueling the company’s broader expansion. In parallel, Thinktiv performed an extensive UI/UX audit on the Unseen product platform, reimagining how users interact and produce content in the Unseen world, and redesigning the app experience to drive user engagement.
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